A collection of sustainability, green, and progressive marketing news, thoughts, no-thoughts and musings from Paul MacFarlane, creative marketing consultant-at-large of inspiredintelligence.com
Wednesday, March 04, 2009
Getting Green Done: Hard Truths from the Front Lines of the Sustainability Revolution
Aspen SkiCo's Auden Schendler has written an entertaining, yet very hard-hitting manifesto on why corporations and everyone needs to go sustainable–yesterday.
Well done. Most excellent.
Research and buy it here, in hardcover or the Google Kindle version.
But if you're like me and still enjoy paper in your hands, have your closest book store order it as part of their next bulk shipment, walk or bike to the store and carry it home without a bag. I do this. So can you.
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